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Words to Live By: Strategic Planning

“We have a strategic plan. It’s called doing things.” – Herb Kelleher, Founder of Southwest Airlines

What Does Strategy Mean to You?

If you ask 10 people what strategy means, you’ll probably get 10 completely different answers. And with just cause; it’s one of those nebulous terms that gets thrown around with abandon to the point where the meaning gets diluted. Even in my industry, there is still a lot of variance when it comes to what…