Loading

Pay to Play

When social media became mainstream, it was because it was based around a simple tenet — that it was about establishing trusted relationships between people. People’s personal networks were based around friends, people you knew and their friends. Trust between peers was the bridge that powered sharing. For years, Facebook grew on the basis that…

Apple Maps + Foursquare = win

I love Foursquare and how it helps you get more out of where you are. It has evolved nicely from a broadcasting device to one about discovery and where people are going. While it is still a relatively niche service, it has the potential to grow if it had the right partnership. Like Apple iOS…

Smarter not Bigger

Sometimes the Big Idea means turning small ideas into smarter ones. Clients often want to be impressed with a big huge concept that can take months and months if not years to bring to market. Instead of thinking big and brand new, try iterating and expanding on what works. Here is the R/GA approach to…

The Cool Factor of Crowdfunding

For decades, entrepreneurs had to subject themselves to venture capitalists to get their businesses off the ground. Not only would they have to reveal their entire business to them, they would have to give up 20, 30, even 50% of their company’s equity in exchange for money. Recently, a variety of startups such as Kickstarter…

People not Politics

The world is generating data quicker than it can consume it. The world is generating far more data at a pace much higher than ever before. This is all great, except that data is meaningless without context. I’m a big fan of using data visualization to derive new insights. And when the insights can be…

Consider the Source (of Money)

Not all money is created equal. Sometimes less money can mean a whole lot more.

Facebook’s Moment of Truth

This Thursday, Facebook will announce its first quarterly earnings report since going public back in May. It is critical because its stock price hovers 20% below its IPO price and investors are not yet convinced that big brands are investing in the platform as much as they used to. Moreover, Facebook hasn’t yet to solve…

Words to Live By: Data vs. Opinions

“If we have data, let’s look at data. If all we have are opinions, let’s go with mine.” – Jim Barksdale. The interwebs are all aflutter over the news of Google’s Marissa Mayer taking the CEO role at Yahoo! I haven’t seen so much excitement over a new hire since Jobs returned to Apple in…

Growth vs. Value

“You’ve got to be careful not to confuse growth with value.” The recent growth of startups like Viddy and Socialcam are nothing short of astounding. The recent hockey stick growth both of these companies have received is noteworthy for a couple of reasons. FIrst, what happened that triggered the huge spike in growth and second,…

Here’s To The Crazy One

Here’s to the Crazy Ones. The misfits. The rebels. The trouble-makers. The round pegs in the square holes. The ones who see things differently. They’re not fond of rules, and they have no respect for the status-quo. You can quote them, disagree with them, glorify, or vilify them. About the only thing you can’t do…