Last week, I wrote briefly about mobile interfaces influencing the web. This represents a major shift from trying to adapt heavy desktop experiences to mobile (Windows Mobile) of years gone by. We still live in a world filled with documents and printed books that are often more tedious and difficult to read than need be.
Menas-Zoom innovates in a space that probably hasn’t seen much evolution in decades — the magnifying glass. Instead of providing a single zoom level, users can adjust magnification from 2.2-3.4x my twisting in a multi-touch kind of way, similar to camera zoom lenses. Really simple, elegant solution for the analog world, inspired by digital.