Tag Facebook

Entries 7 Total

Museum of Me

Jun 5, ’11 1:13 AM

For a while, you’ve been able to make a physical book from your Facebook content. Now, see it in cinematic form. Intel partnered up with Japanese agency Projector to turn your Facebook profile into a short film in a microsite called Museum of Me. It pulls photos, status updates, video and comments to generate a beautiful visualization as if it were part of a museum installation. Quite clever and very high production quality. Definitely worth checking out. If only they made it available for export — onto your Facebook profile. Now that would be meta.

 

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Google’s Social Imperative

Apr 7, ’11 11:39 PM

It feels like just a few years ago that Google held an an unassailable competitive advantage with its AdSense system. It is unquestionably the most successful online advertising system and has enabled Google to reap tremendous value. Coupled with its proprietary PageRank system, the two components were and still are the core of Google’s business DNA.

But a new and arguably simpler way of targeting ads using the social graph based your personal connections is proving to be more effective. Facebook has not only taken over Google’s lead in visitor traffic, but has very quickly become  fertile ground for advertisers to reach switched on prospects. In addition, they’ve been able to undercut other sites’ CPMs, going as low as $0.60 (compared with $2.50-$10 for competitors) making it even more attractive from an advertiser’s perspective.

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Infographic: Got 20 minutes?

Mar 2, ’11 11:26 PM

On a good day, I take about 20 minutes to get ready for work each morning. Design student Alex Trimpe helps visualize what can happen on Facebook during those 20 minutes.

  • 1M links shared
  • 1.3M photos tagged
  • 1.4M event invitations sent
  • 1.8M status updates
  • 1.8M wall posts
  • 2.7M messages sent
  • 10.2M comments made

I have clients who would be ecstatic to see those kinds of results over a campaign or even a year. And to think all of that happens before I head out the door.

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The Facebook Obsession

Jan 12, ’11 10:35 PM

Without a doubt, Facebook has become one of the most significant global phenomena in our lifetime. CNBC recently spotlighted them in a documentary that demonstrated just how far the social network has grown in size, popularity and ubiquity. Not only has it been used to connect adopted children with their birth parents, it is used to solve crimes, conduct commerce and make this world an even smaller place.

Just how entrenched is Facebook globally? Social Hype and Online Schools collaborated on this infographic. More after the jump!

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The Unstoppable Facebook Force

Jan 3, ’11 5:20 PM

Facebook is now valued at $50 billion after $450M Goldman Sachs investment. How much bigger can the world’s largest social network get? Considering it has 500M users and there are 6.5 billion people on earth, I bet they believe there’s lots of opportunity for growth. Talk about maximizing the value of the network effect.

Mark Zuckerberg

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