Bridging the Gap
Posted on 28. Mar, 2009 by Jason Chan in Customer Experience, Strategy
One of the cool things about technology is how it can help companies get closer with their customers. We saw it with the web and now with the trend towards social engagement, there are no shortages of ways to connect. However, too often we see companies use technology as a barrier or don’t have the [...]
Students writing the curriculum
Posted on 28. Feb, 2009 by Jason Chan in Customer Experience, Social Media, Strategy
A while ago, I said that there are no such thing as social media experts. We are all students writing the curriculum for other students. This might be an exaggeration, but it’s pretty clear that this is a new world and the rules are being frequently written and re-written. Just as the initial dotcom explosion [...]