For Toyota, Too Little, Too Late?
Posted on 24. Feb, 2010 by Jason Chan in Customer Experience, Strategy
After decades of hard work setting the bar for the industry for quality and reliability, Toyota’s recent recall woes with a number of its models have left its revered reputation in tatters. Managing 10 million recalled cars is a costly issue no doubt, and for some corporate cultures, one of the last things you’d ever [...]
Syndicating Experiences
Posted on 28. Apr, 2009 by Jason Chan in Customer Experience
There’s nothing new about syndication. It’s been around for decades, notably in newsmedia and TV. Then the web came around and RSS made it really easy to syndicate just about any piece of content you could think of. But what about syndicating experiences? Is that something that can be done?
Yesterday, Facebook announced that it would [...]
Bridging the Gap
Posted on 28. Mar, 2009 by Jason Chan in Customer Experience, Strategy
One of the cool things about technology is how it can help companies get closer with their customers. We saw it with the web and now with the trend towards social engagement, there are no shortages of ways to connect. However, too often we see companies use technology as a barrier or don’t have the [...]
Students writing the curriculum
Posted on 28. Feb, 2009 by Jason Chan in Customer Experience, Social Media, Strategy
A while ago, I said that there are no such thing as social media experts. We are all students writing the curriculum for other students. This might be an exaggeration, but it’s pretty clear that this is a new world and the rules are being frequently written and re-written. Just as the initial dotcom explosion [...]