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Toyota "moving forward" with its customer engagement strategy? It's unclear whether they have put their customers' needs front and center.
For Toyota, Too Little, Too Late?
After decades of hard work setting the bar for the industry for quality and reliability, Toyota’s recent recall woes with a number of its models have left its revered reputation in tatters. Managing 10 million recalled cars is a costly issue no doubt, and for some corporate cultures, one of the last things you’d ever [...]
- $ponsored Conversations
- Measuring Influence
- Juggling Priorities: Email > Twitter > Facebook > Breakfast > RSS
- Closing the Loop
- For Toyota, Too Little, Too Late?
- The State of Social Media and Business
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